Content Strategy

We develop a content plan aligned to your business goals and target audience. This includes defining the types of content to be created, identifying target keywords and topics, media platforms to be used, and establishing a content calendar.

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Content Creation

Depending on your requirements, our content team produces various types of content, such as blog posts, articles, social media content, videos, infographics, and other forms of visual content. During content creation we ensure compliance with brand messaging and optimized for search engines. 

Content Optimization

We constantly monitor the content interaction such as views, shares, comments and engagement to analyze and optimize content effectiveness to improve its performance and engagement.

Content Management

We evolve a comprehensive content management protocol covering the creation and distribution - including developing editorial calendars, managing social media channels, and coordinating with influencers and other partners, performance monitoring, feedback and reviews, for effective content management.

Content Distribution

As per the content plan, we ensure promotion and distribution of content across various channels, such as blogs, social media, email, and other digital platforms and also paid promotions and influencer marketing, if needed.

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Content Auditing

Periodically we audit existing content to analyze the content's performance, relevance, and alignment with the brand's goals and messaging, to identify gaps and opportunities for improvement.